
Before the hottest music acts in the world like Taylor Swift, Selena Gomez, One Direction, Jessie J & 5 Seconds of Summer take the stage at the 2014 American Music Awards, they have to make their way down the red carpet and you can catch all the action live thanks to Coca-Cola & Yahoo!
The Coca-Cola Red Carpet LIVE! @ The 2014 AMAs pre-show is back for 2014 and treaming live online for fans worldwide at www.yahoo.com/live. The show will begin on Sunday, Nov. 23 at 2 p.m. PT/5 p.m. ET and will lead directly into the live broadcast of the 2014 American Music Awards on ABC.
The red carpet show will feature three hours of entertaining celebrity interviews and exclusive behind-the-scenes content hosted by Lance Bass, Jordin Sparks, Frankie Grande, Gavin DeGraw, Kandi Burruss, Morgan Stewart, Ted Stryker, Chelsea Briggs & Bailee Madison. Additionally, the pre-show will include live performances from today’s hottest emerging artists, including R5, Mary Lambert, Ella Henderson, Katy Tiz and Becky G.
“I always have so much fun turning the tables and interviewing other celebrities during the Coca-Cola Red Carpet LIVE! @ The 2014 AMAs pre-show,” said Lance Bass. “Returning as a host for the sixth year is a huge honor and I’m looking forward to helping create a really unique experience for fans leading into one of music’s most anticipated award shows.”
This year, leading up to the show, Coke asked fans via Twitter to help create the new Coca-Cola AHHcade experience on the red carpet. Each week, fans weighed in on items they wanted to see featured in the AHHcade, such as the Coca-Cola polar bear, a Coca-Cola interactive vending machine and a vintage Pac-Man game for artists to sign that will be donated to St. Jude Children’s Research Hospital. The AHHcade will be unveiled during the pre-show and will be a highlight of the 2014 AMAs red carpet.
During the Coca-Cola Red Carpet LIVE! @ The 2014 AMAs, fans also will have the opportunity to continue to influence the pre-show in real time. Our friend from Hollywire, Chelsea Briggs, is the official Coca-Cola AHHcade host and will be tweeting live and allowing fans to have input into what she does in the Coca-Cola AHHcade. Follow @Chelsea_Briggs to help her create her AHHcade experience.
Fans will be able to view several areas live during the pre-show, such as the Coca-Cola Interview Lounge, the first stop for celebrity interviews on the red carpet, and the Coca-Cola AHHzone, a prime viewing area where sweepstakes winners can get up close and personal with their favorite celebrities on the red carpet. Celebrity hosts from all sectors of the music and entertainment world will get the latest Hollywood scoop from the stars themselves as they make their way into one of music’s biggest nights.
The night will be filled with tons of amazing interviews, performances and more that you will definitely not want to miss. So be sure to hit up www.yahoo.com/live on Sunday, Nov. 23 at 2 p.m. PT/5 p.m. ET then watch the AMAs on ABC at 8pm EST/PST.